Logo & Iconography
Guidelines for using the STR Technologies logo and our system icons. Consistent use of these assets reinforces our brand identity and ensures visual harmony.
Main Logo
The Structuralist: Large, literal chemical structure of QS-21.
The Industrial: Focuses on clean, geometric laboratory apparatus forms.
The Human-Centric: Uses framed areas for photography/people icons.
The Network/Link: Interconnected molecular nodes in a clean, balanced grid.
Trust Indicator in the form of a 'Certified Green' status dot. Positioned as a subtle signal of reliability, reinforcing the brand's commitment to Scientific Credibility
The Certifier: Heavily weights the form around shields and seal-like icons.
The Modernist: Uses soft, rounded geometric shapes and 3D-effect paths.
Usage Rules
- The logo should always be used in SVG format to ensure crisp rendering at any size.
- Maintain clear space around the logo equal to the height of the "S" in STR.
- Do not stretch, distort, or recolor the logo.
- Use the white version on dark backgrounds and the primary blue version on light backgrounds.
Favicon
The favicon is used for browser tabs and bookmarks. It should be legible at small sizes (16x16px, 32x32px).
Trust Indicators
These badges demonstrate our commitment to quality and regulatory compliance. Use them on landing pages, product details, and footers to build credibility.
Usage: Display to verify that products meet Food and Drug Administration safety standards.
Placement: Product packaging, compliance pages, footer.
Usage: Good Manufacturing Practice (GMP) certification.
Placement: Use to highlight rigorous manufacturing quality control processes.
System Icons
Key trust signals and feature icons used throughout the platform.